MSA - Head For Safety campaign
MSA is a global organisation committed to developing, manufacturing, and supplying safety products
that help protect workers. They are the industry leaders in head protection.
that help protect workers. They are the industry leaders in head protection.
The Head for Safety campaign was to increase sales of safety helmets in the UK. My brief was to showcase
the helmet and each of the likely scenarios that workers would use the helmets in. The campaign was implemented across magazine adverts, social media videos and web advertising.
the helmet and each of the likely scenarios that workers would use the helmets in. The campaign was implemented across magazine adverts, social media videos and web advertising.